TOMORROW’S MIDMARKET B2B ECOMMERCE WILL TAKE PLACE IN THE CLOUD

New study from Forrester Consulting, commissioned by NetSuite, reveals that 62% of midmarket, B2B sellers planning an ecommerce purchase intend to adopt an integrated solution.‡

B2B buyers are shifting to online channels
Business sellers respond to customer demand
Firms meet the challenge with technology
A unified ecommerce solution drives seller satisfaction

“We started our journey looking for an ecommerce platform—when we started looking at NetSuite, we realized there was an opportunity we had by being on the same platform for ecommerce and ERP.”

CIO and Marketing VP of leading fire equipment distributor

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